If you were to put a marker on your current business customer base, what would it be? A hundred, thousands, or millions? Well, not that any of that matters right now anyway because regardless of the number you’re on, one thing is certain – you still want more.
But how can you get more? You may wonder. Recommendation and referrals can be a great place to look!
It is no news that referrals are the most effective and cost-effective way to generate new customers because consumers are more likely to patronize a business when the business is recommended to them by friends or family.
But if there’s one thing every business owner would agree on, it would be that asking for referrals can be a really awkward thing to do. But that’s not to say that it’s an impossible task; you just need to learn a few tricks on how to go about it.
In that light, here are a few tips to boost your business referral efforts.
Deliver the best and ask customers for referrals but don’t sound too desperate
When customers patronize your business, they do so because you’re offering them a solution to their pain points, not because they love your face or the mention of your brand name. So if you’re going to be asking them to do something extra for you, you need to be polite about it, instead of sounding pushy or awkward. For starters, you can stylishly ask them for referrals by suggesting it to them via emails, online channels, In-person, or at the bottom of your invoices.
As long as you’re offering them the best of services, there’s no way they would feel awkward when you ask them for referrals. Going above and beyond for them can be the best way to create the right impression, and once this impression is created, it is always easy to get them to go the extra mile for you.
Furthermore, if your poker online products or services always deliver on promises, there is no way consumers would be able to keep such interesting discovery to themselves alone, they’ll surely want to tell their friends about it.
Focus on your most loyal clients
Let’s face it; you can’t always have the same type of relationship with all your clients. While you might have something close to a personal relationship with some, your dealings with others might be strictly official. So, instead of targeting all of your clients, focus only on those ones with whom you have a solid relationship. Even if only a fraction of your customer base falls into this category, you’d be getting a more substantial result than when you try to focus on everyone.
They will be more likely to refer your products or services to friends and family because they trust you, can vouch for you, and have enjoyed a direct relationship with you.
Encourage them by offering them incentives
Who doesn’t like free things? Even though your work has to speak for itself, your clients would be more willing to do some word-of-mouth marketing for you when they know there’s something on the table. Telling them that they’ll get some percentage off every product they buy for every client they bring is an exciting offer that will get anyone to do some word-of-mouth marketing for you.
Alternatively, you can offer some bonus discounts, coupon codes, gift cards, or do a charitable donation. Just make sure that anything you’re doing is done in their name, that way, you’ll not only be building a stronger bond with them, but you’ll also be giving them more reasons to speak about you with friends.
Create a referral page on your website
Want to boost your business referral tendencies? Why not create a page, link form, or add a box to your website that allows visitors to add the email of their contacts or send them a personalized Pokerace99 referral link.
Pay for referrals
Ok, what about paying others for referring your business to people. You could visit some local stores around your locality with your referral cards and offer the store owners and their employees a few bucks for every client referred by them or for every card handed out.
Join a referral networking group
The evolution of digital technology has made it possible for different business groups to meet up online, practice their elevator pitch, socialize, learn a new skill, and give each other referrals. Although the procedure can be time-consuming, it is still one of the fastest ways to get clients.
Link up with other businesses
Do you know some businesses around you that share similar audiences with you? Perhaps your business is in the fashion niche, a salon or local beauty store can be your target business. If you’re into entertainment, you might want to check out clubhouses and event place. And if you run a restaurant, your target business could be a grocery store.
Once you identify these businesses, you can link up to share customers with them. All you have to do is send relevant customers their way, and they will send theirs your way too.